How to Find a Good Marketing Writer



How to Find a Brilliant Writer


If you want to make money online, you're going to have to have a website. That website should be well written, especially if you're hoping it will be profitable. Unless you are already a Direct Response Copywriter yourself, it's smart to employ someone who is qualified to write the text for your website. A great Direct Response Copywriter can help you bring on more cash than you could hope to see if you tried to create the copy yourself. Apparently, however, not every Direct Response Copywriter is the same as the next Direct Response Copywriter. Some of these copywriters have great talent. Some just wish they had talent and are trying to make a little money because someone told them writing online would be a cinch. These are some ways to help you distinguish the good copywriters from the bad copywriters.

Does the Direct Response Copywriter have his or her own website? Any Direct Response Copywriter that is interested to write web copy must have a website that houses their biography, their resume, some samples and whatever else they feel the need to share. If they don't have a web site of their own, how are they supposed to assist you with yours? Pay attention to the copy used on this site as well. If you see several errors, this is a bad sign.

Do you react well as you are reading the copy on the Direct Response Copywriter's website? This involves more than merely noticing grammar and spelling mistakes. Does the copy move you to experience any kind of emotional reaction? Does the copy prompt you to like the writer? Does it make you want to follow up and discover more about the Direct Response Copywriter? Does the copy make you feel like you should hire the writer look what I found right away? Does it make you feel like you have to leave? Does the website copy make you upset? These are all important reactions and you must listen to them.

Perform a background research on the writer. Try to find reviews on online discussion boards and third-party sites. It's extremely likely that the only reviews you will find on the writer's site are going to be good. Search online for the Direct Response Copywriter's name to find out if there are any reviews or personal testimonials that are not run and can't be faked by the writer you are checking up on. Examine closely these reviews and feedback. Ask the Direct Response Copywriter to furnish you with a couple of references. Be sure that you follow up and actually contact those references so that you can obtain an honest opinion from them.

Make sure you spend some time going through the samples furnished by the writer. Try asking the writer to send you a few more samples that aren't already provided on the website. This is especially vital if the Direct Response Copywriter says he or she is an expert in a specific field. If the writing is vague and reads like a regurgitated Wikipedia article, it is time to move on.

You have many choices available to you when you're trying to determine whether or not to pay for a Direct Response Copywriter. It's important to do your research and look beyond the writer as a person and find out what you can about his or her reputation and character.

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